• Study Tour on the German Innovation System

  • GIZ | ASRT Cooperation in Upper Egypt

  • Building Capacities of Service Providers in Light of SME Needs

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PSME @Work

On behalf of the German Federal Ministry for Economic Cooperation and Development (BMZ), the Egyptian-German Promotion of Small and Medium Enterprises (PSME) is a bilateral technical cooperation programme under the guidance of the Egyptian Ministry for Trade and Industry (MTI) with Technical Assistance provided by the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH,

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14 Nov 2018

She Can

In collaboration with Entreprenelle more than 750 young people have been invited to 2-day awareness workshops on entrepreneurship as a viable career path, titled “She Can”. The workshops took place in Cairo, as well as in five different governorates in Upper Egypt. After an introduction to what it means to be an “entrepreneur”, the participants delved into case studies and practical exercises such as developing a business model canvas. Important soft skills such as leadership skills, presentation skills were also part of the program. The workshop series was open for both women and men.

Entreprenelle is a social entreprise that aims to empower women in Egypt economically by educating, training, and linking them to a variety of resources.  Each year, Entreprenelle hosts the mega-event “She Can” with up to 10,000 attendees, as well as a variety of technical workshops. 



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01 Nov 2018

Innovation management Program Launch

Innovation management stakeholder workshop took place on the 1st of November 2018. The program is organized by the Promotion of Small and Medium Enterprises Project in cooperation with the Ministry of Trade and Industry (MTI).

“Innovation Management” is a measure of the MTI Industrial Innovation Strategy that seeks to raise interest on innovation management as a potential source of growth for private sector companies and SMEs. The workshop marks the launch of the program. It provided the participants with an overview on the innovation management training program and its implementation plan in addition to collecting their feedback before implementation. Participants from 12 Entities have attended the workshop including public and private institutions.

The Innovation management program will include two rounds of trainings, one targeting innovation coaches from intermediaries either public or private, and the second targeting companies that aims to implement innovation management systems. Each round will take around two months of training and coaching. The first round of training is planned to start in the beginning of January 2019. 

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31 Oct 2018

Second round: Innovation Awareness (InnoAware 2.0) Training

The participants of the second round of Innovation Awareness (InnoAware) Experts Training were certified on 31th of October 2018. The training was organized by the Promotion of Small and Medium Enterprises project (PSME) in cooperation with the Ministry of Trade and Industry (MTI). The first round of the InnoAware training was conducted back in 2017 and the first batch of 16 participants were certified in January 2018. Further information about the first round are available here.

Then the second round was conducted starting from July 2018 to widen InnoAware exposure and reach more entities, ending with additional 13 participants certified. The participants conducted various pilot projects to raise innovation awareness as part of the training; the projects covered various governorates, e.g. Cairo, Alexandria, Sohag and Asyut, and targeted more than 100 beneficiaries including companies, start-ups and students.

In order to ensure the sustainability of InnoAware, the developed InnoAware toolbox was distributed among participants and attendees from different entities during the certificate ceremony. The toolbox can be found here: English and Arabic. In addition, three networking events were conducted throughout the year to maintain collaboration among InnoAware participants.


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06 Mar 2018

Sustainable Industrial Areas Conference - Cairo, March 2018

Following the previous SIA international conference, this year - from  6th  – 7th  of March,  2018 - the 7th   SIA Conference “Sustainable Industrial Areas – Investment Promotion| SME Development | Productive Employment” will take place in Cairo, Egypt. The conference serves as an international platform for exchanging knowledge about development of Sustainable Industrial Areas worldwide and address the Egyptian vision regarding Industrial Areas

The conference is organized under the auspices of the Ministry of Trade and Industry (MTI) in partnership between the Industrial Development Authority (IDA), East Port Said development company (EP) and the promotion of small and medium enterprises program (PSME)

More information on the conference, its program and site visits programs are available on the conference website https://www.siaconference.com/


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